Næringslivets Hovedorganisasjon (Confederation of Norwegian Enterprise), NHO, is one of the biggest interest groups for businesses in Norway. NHO wanted a series of reports with content and cases from the business community, with focus on health and welfare, as well as personal ownership.
Both reports are full of infographics, cases from the business community, and big images. The report about health and welfare underpins the value of the health and welfare sector in Norway.
The personal ownership report conveys the importance of the small and medium sized businesses in the local communities. 4 out of 5 Norwegian businesses has a Norwegian person as the biggest shareholder, and such businesses are found all across the country. The personally owned businesses employ more than half of all workers in the Norwegian business world.
Fredrik Christensen / Redink